IT STARTED
ON A RUN
Liv Labs was founded by Carly Price after the birth of her second child brought her to the realization that pelvic floor fitness would become a lifelong pursuit.
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Carly is an award-winning designer of dozens of commercially successful consumer products and holds over 41 issued patents. She founded Liv Labs to commercialize an invention, inspired by her own post-partum experience, an experience shared by millions of other women worldwide.
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Carly lost significant pelvic floor strength after childbirth, causing her worry and disrupting her love of running.
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When she asked her doctor and midwife how to address the issue, she was advised to do kegels, which she found challenging to do correctly. At the time, pelvic floor physical therapy was inaccessible and not covered by her insurance.
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After years of seeking an easy and affordable solution that fit into her lifestyle, she set out to create one.
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Carly’s personal experience inspired her to invent the Pippa® Resistance Spring, a pelvic floor fitness booster worn internally to increase pelvic floor activation when it matters most.
OUR FOUNDER-INVENTOR
Carly Price
​For the past 25 years, Carly has been a design and product leader for many of the world's biggest brands, including Walmart, Ford, Chase, and Casper. Carly and her teams have conceived beautiful, user-centric products and services that are used by millions of people, every day.
Carly loves working in the details, elevating design quality to bring joy and delight to everyday experiences.
She conceived of the Pippa conforming resistance spring after trying different biofeedback devices, and in consultation with pelvic health specialists in the Bay Area.
K+ TRAINING HEAD COACH
Melissa Stendahl, PT, DPT
Dr. Melissa Stendahl, physical therapist and pelvic health specialist, served as an officer in the United States Air Force before earning her Doctorate in Physical Therapy.
Early in her practice in orthopedics and sports rehab, Dr. Melissa saw the growing need for experts in the pelvic floor. She pivoted to train extensively in pelvic health and committed her practice to this focus area. She has earned the Certificate of Advanced Practice in Physical Therapy in Obstetric Health from the American Physical Therapy Association.
Melissa comfortably treats and trains women of all ages and from all walks of life, utilizing experience in a variety of athletics including soccer, boxing, yoga, and weight training. And Dr. Melissa never forgets the impact of lifestyle factors on health and fitness outcomes, integrating strategies for sleep, stress management, nutrition, and of course movement, into each client's program as needed. Her personal mission is to empower clients by making pelvic health education and care accessible to all.​​